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Channel: marketing – ScanLife Official Blog – Global
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The Interactive News Stand

The Danish Rail system is now using ScanLife to create what some are calling "the interactive news stand." They have placed posters and window clings throughout the S-Train system in Copenhagen with a...

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U.S. Marketers Embrace QR Codes

Two weeks ago, we released the results from a study that illustrate a high awareness and adoption of QR Codes among U.S. marketers. The survey gave us some tremendous insight into what marketers want...

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Mobile World Congress 2013 and what it means for Mobile Marketing

This year at Mobile World Congress, there was a sense that a new chapter was turned: smartphones penetration had shot past the 50% threshold and tablet penetration has reached 1 in 4 adults in the US....

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Short URLs: Made for Mobile

This week we added to the ScanLife toolbox with Short URL's which gives you a simple, brand connected URL that can be used virtually anywhere. The post Short URLs: Made for Mobile appeared first on...

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Deliver more than just mobile. Make it personal & relevant.

Delivering the right information at the right time makes all the difference when it comes to creating meaningful customer connections that drive business results. The post Deliver more than just...

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Six Reasons Why Mobile Engagement is the Hot Choice for Summer

Mobile engagement makes it easier for consumers to enjoy the things they love without sacrificing a minute of fun in the sun. Here's six reasons why. The post Six Reasons Why Mobile Engagement is the...

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Are You Using Deterministic Data to Drive Results?

The 2017 Holiday Season is already upon us, and as always the primary concern for brands, retailers and marketers alike continues to be two-fold: move products off the shelf and generate sales....

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6 Places Consumers are Engaging with QR codes

QR codes are everywhere you look. Whether you are browsing online, commuting to work, or even looking through your pantry, you will find QR codes. Mobile phone manufacturers and social media platforms...

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Technology and Social Media Trailblaze the Fashion Industry

Today more than ever apparel brands must think of clever ways to disrupt the retail and fashion industries. INSPR is a high-quality apparel designer focused on just that. It’s no secret retailers are...

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Fire up your Direct Mailer with Digital Technology

Are you launching a direct mail campaign? Maybe a back to school promotion or a piece for the holidays to promote your website. Did you know that millennials who cannot live without technology like to...

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